Good question. There are plenty of designers offering their services as independent contractors and freelancers. So how do you choose the best design partner for your organisation or venture?

Clients have told me they appreciate my flexibility and breadth of experience. I'm a proud generalist: I straddle the worlds of product design, UX, and service design and use the most valuable tools and processes from each discipline.

No waste. No process for process sake.

I extend this mindset to delivery, too. I like to work Lean, but can adapt my ways of working to get the best from the organisation and challenge I'm working with. I'm a flexible designer, always optimising my approach in the pursuit of the best outcomes and greatest value for clients.

But mostly, I pride myself on being really easy to work with. I'm pragmatic, friendly, and keen to build relationships with collaborators and stakeholders that leads to great outcomes.